Loan Market South Australia/Northern Territory has posted a standout performance in FY25, with April 2025 delivering a 130% year-on-year increase in receipted settlements – the region’s highest growth rate this financial year.
This followed an 84% YoY increase in March, continuing a streak of monthly growth. Year-to-date, the region has also seen an 82% rise in the dollar value of receipted settlements compared to the same period in FY24.
Favourable conditions – including South Australia’s record 34.9% share of first-home buyer loans and a 44.3% year-on-year rise in refinancing value – have likely supported Loan Market SA/NT’s growth.
According to Loan Market SA/NT director Erin Manhood (pictured), the results reflect a strategic, multi-pronged approach that has boosted the network’s presence.
Broker businesses within the Loan Market Group now hold a 44% market share in South Australia, according to the latest data.
“We’ve enabled strong organic growth across our existing network, attracted strong talent and businesses from within the finance industry, and seen a surge in bankers and mobile lenders taking the leap into a new career opening their own businesses,” Manhood said.
Manhood credits the results to both the calibre of brokers and the strength of the Loan Market SA/NT team’s support infrastructure, describing the April numbers as a clear testament to the region’s ability to deliver results for clients.
“That promise is backed by Loan Market SA/NT’s support capabilities from business coaches and financial analysts to marketing, strategy and compliance specialists,” she said. “Brokers know we’re there whenever they need us and that consistency is what helps them grow with confidence.”
Manhood noted the Adelaide-based team is designed to support brokers across both metro and regional markets with expertise “where it matters most.”
“Being a small business owner, it’s imperative to build the right team around you and have that support available 24/7,” she said.
The region’s broker network is largely made up of ambitious, community-minded small business owners focused on sustainable growth, Manhood said.
Acknowledging the costs that can come with growth, she stressed Loan Market’s commitment to delivering “unmatched value” to those using its full suite of services – whether they choose to adopt Loan Market branding or bring their own.
Brokers in SA/NT can access dedicated Broker Hub facilities and benefit from weekly training sessions covering administration, business ownership and tech skills.
With opportunities spanning residential, commercial, and asset finance, the group has also doubled its investment in commercial tech integration to support diversification and efficiency.
The growth has also been supported by a strong cultural foundation, with brokers participating in wellness and social initiatives including mini golf, tennis, mental health groups, and “bring your kids to work” days.
“We have grown significantly in size but still prioritise the importance of connections with communities and small group focused sessions,” Manhood said.
With momentum building, Manhood has set an ambitious target to achieve 50% market share in SA/NT within the next three years.
“With strong demand across property, asset and commercial lending, and local teams in place to help brokers diversify, we’re enabling them to meet every client need – and earn trust that lasts well beyond a single transaction,” she said.
“Our team, who are committed to ensuring our businesses receive the support they need to continue to grow, will be with them every step of the way.”
