Bank Australia is celebrating the 10th anniversary of its brand, highlighting a decade of rapid expansion, sustainability initiatives, and national recognition.
Since launching as Bank Australia in 2015, the B Corp certified and customer-owned bank has grown its assets from $3.6 billion to $18.6 billion, more than doubled its customer base to almost 300,000, and tripled its workforce to over 900.
“The creation of the Bank Australia brand in 2015 represents a significant moment in our history, where we doubled down on our purpose and legacy that had been built over half a century since our founding,” said Damien Walsh (pictured), Bank Australia’s managing director.
“We’ve worked hard to remain true to who we are on behalf of our customers, and this clarity of purpose has driven our actions since day one.”
The bank has expanded beyond Victoria, earning a place in the Forbes World Best Banks ranking in both 2024 and 2025.
“In launching the Bank Australia brand, we set out to give Australians a choice to align their banking with their values, and in the decade since we’ve built on our promise to help our customers use their money to create positive impact for people and planet,” Walsh said.
Bank Australia has introduced initiatives such as ceasing car loans for new fossil fuel vehicles and offering a Clean Energy Home Loan. As of July 2025, over half of its customers are from a socially aware target market, up from 38.1% in 2015.
The bank has also weathered challenges including the COVID-19 pandemic and increased competition.
“With this pivotal milestone, we look forward to continuing to grow the market for purpose-driven banking in Australia,” Walsh said. “We’ll stay focused on ensuring we create better banking experiences and greater impact for our customers, and we’ll continue to ensure our customer’s best interests are at the center of everything we do.”
In a recent development, Bank Australia and Qudos Bank members approved a merger, creating a larger customer-owned bank with over $17.5 billion in assets and 300,000 customers, pending final regulatory approval. The combined entity will have a workforce of 900 and operate 15 branches across four states and territories.
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